![Hitler rehearsing his oratory. Hitler carefully cultivated his image as the Nazi Party leader as he came to see the propagandistic ... [LCID: p509]](https://encyclopedia.ushmm.org/images/large/7c2c4000-a65f-4fc3-9c74-ed3cca8e5c32.jpg)
Hitler cultivou cuidadosamente sua imagem [visual] como líder do Partido Nazista ao compreender o valor da fotografia como instrumento de publicidade. Heinrich Hoffmann, fotógrafo oficial de Hitler, criou imagens fundamentais para o crescente "culto ao Führer". Em 1927, Hoffmann tirou esta foto de Hitler ensaiando oratória.
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![Recently appointed as German chancellor, Adolf Hitler greets President Paul von Hindenburg in Potsdam, Germany, on March 21, 1933. [LCID: 78587]](https://encyclopedia.ushmm.org/images/thumb/b18640f0-e7fc-43b2-b5b9-99be2c2bf71b.jpg)